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    Home»Business»Goodyear’s CEO on Getting the 126-Year-Old Brand Back to #1
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    Goodyear’s CEO on Getting the 126-Year-Old Brand Back to #1

    The Daily FuseBy The Daily FuseMay 21, 2025No Comments4 Mins Read
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    Goodyear’s CEO on Getting the 126-Year-Old Brand Back to #1
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    Opinions expressed by Entrepreneur contributors are their very own.

    Once we have been offered with the chance to interview Mark Stewart, CEO of Goodyear Tire & Rubber Firm, with the well-known Goodyear Blimp, we jumped on the alternative. In any case — everyone knows the model. And we should always: It is a Fortune 500 firm, they’ve 68,000 workers globally, they usually did over $18 billion in income in 2024.

    We met Mark and his workforce within the hangar in Akron, Ohio and did the interview with the long-lasting blimp within the backdrop, which is unsurprisingly huge. The primary story he advised was about how the Goodyear blimps were used in World War II as anti-submarine assist. As a enterprise proprietor myself, it is fairly superb to keep in mind that this firm has 1) been round for thus lengthy and a couple of) has pivoted, modified, developed, grown, and so on. in so some ways.

    Associated: How the CEO of This Iconic Pizza Brand Is Building on 50 Years of Deep-Dish Dominance and Fueling Sustainable Growth

    Mark Stewart’s path into the automotive trade began early. His grandfather was a mechanic, his father labored in tires, and he grew up across the instruments and the commerce. That familiarity with autos finally led him into engineering and manufacturing, together with a five-year stint at Stellantis earlier than taking over the CEO function at Goodyear. His profession wasn’t mapped out in some excellent arc — it was constructed by way of a mixture of alternatives and a willingness to tackle what got here subsequent. Our dialog wasn’t about massive turning factors as a lot because it was about sticking with the work and adapting alongside the best way.

    We spent an excellent portion of our time speaking in regards to the Goodyear Ahead plan, which is the corporate’s present technique to modernize each operations and tradition. Stewart emphasised the push to reclaim Goodyear’s place within the tire trade — not simply by way of model recognition, however efficiency. Once I requested what it is like main a 126-year-old model, he quipped, “Do not mess it up.” There’s clearly stress there, however he did not overdramatize it. Only a regular consciousness of what is at stake and what wants fixing.

    There have been some sensible insights within the dialog that caught with me. One was across the significance of regional manufacturing — constructing tires nearer to the place they will be bought, not only for logistics however to remain in tune with native markets. One other was about retail. Whereas some may shrink back from direct-to-consumer operations, Stewart sees Goodyear’s retail footprint as a bonus. It offers them proximity to prospects and extra management over the expertise.

    We additionally touched on broader matters like electric vehicles, tariffs and AI — particularly how tire sensors may play a much bigger function in the way forward for automobile efficiency and security. His strategy wasn’t speculative; he stayed centered on what’s actual and what’s throughout the firm’s management. It is a theme that got here up a couple of instances: Construct the best merchandise, keep near your folks, and let the noise keep on the surface.

    Associated: The CEO of Thomson Reuters Is Betting Big on AI-Driven Innovation. Here’s What Every Leader Can Learn From His Approach.

    What I loved most in regards to the dialog was listening to about Mark’s grandfather and father. He appeared genuinely desirous about what he was doing and appeared to care in regards to the model of Goodyear. Mark is a few 12 months and a half into the function as CEO, and I am to see what they’ve in retailer sooner or later.

    Once we have been offered with the chance to interview Mark Stewart, CEO of Goodyear Tire & Rubber Firm, with the well-known Goodyear Blimp, we jumped on the alternative. In any case — everyone knows the model. And we should always: It is a Fortune 500 firm, they’ve 68,000 workers globally, they usually did over $18 billion in income in 2024.

    We met Mark and his workforce within the hangar in Akron, Ohio and did the interview with the long-lasting blimp within the backdrop, which is unsurprisingly huge. The primary story he advised was about how the Goodyear blimps were used in World War II as anti-submarine assist. As a enterprise proprietor myself, it is fairly superb to keep in mind that this firm has 1) been round for thus lengthy and a couple of) has pivoted, modified, developed, grown, and so on. in so some ways.

    Associated: How the CEO of This Iconic Pizza Brand Is Building on 50 Years of Deep-Dish Dominance and Fueling Sustainable Growth

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