Amazon will as soon as once more beef up its workforce within the fourth quarter to deal with the anticipated procuring surge that comes with the vacations. This yr, although, it may very well be accountable for practically half of all seasonal hiring within the retail sector.
The retail large says it plans to create 250,000 jobs within the U.S. That’s on par with the variety of folks it employed final yr—and in 2023. That not solely underscores Amazon’s standing amongst customers, but it surely additionally places a highlight on anticipated slower gross sales at some opponents.
Seasonal hiring is nothing new. Yearly as temperatures get brisker, retailers put the decision out for employees trying to make some additional money and assist deal with the anticipated stampede of customers. This yr, although, outplacement companies agency Challenger, Grey & Christmas estimates retailers will add fewer than 500,000 positions general, the smallest degree of seasonal hiring in 16 years.
For comparability’s sake, retailers added 543,100 jobs within the fourth quarter of 2024.
Amazon says it will likely be hiring for full-time, part-time, and seasonal positions in its search. Common full- and part-time workers will earn a mean of $23 per hour with advantages. Seasonal employees might earn greater than $19 per hour. Folks fascinated by making use of can peruse openings at amazon.com/localjobs, or textual content NEWJOB to 31432 to join job alerts.
Amazon suggests you apply shortly in case you see a job that raises your curiosity.
“We discover that our seasonal roles are actually well-liked—typically filling up inside minutes of being posted—as a result of they meet completely different wants for thus many various folks,” the corporate wrote. “For some, it’s a couple of months of additional revenue to assist their households in the course of the holidays. For others, it’s step one in constructing a brand new profession path.”
Whereas the numbers from Amazon are largely consistent with expectations, the truth that the corporate is asserting what number of seasonal hires it’s planning is considerably uncommon within the retail area this yr. Massive opponents, akin to Goal, have opted to not disclose their whole variety of seasonal openings for 2025. (Final yr, Goal announced it could be bringing 100,000 people on board.) Kohl’s, too, has declined to present its hiring goal quantity.
Some smaller retail chains have given numbers, although. Tub & Physique Works plans to convey on 32,000 employees, together with 2,000 employees in distribution facilities. And Spirit Halloween will rent 50,000 seasonal workers.
The dearth of massive hiring bulletins from retailers might point out that they’re anticipating shoppers to be much less desirous to spend this vacation season. Tariffs have resulted in larger costs for every thing from toys to decorations. Inflation is looming, and a weakening job market (past retail) might mute spending as properly.
“Whereas we might see a late hiring push if vacation gross sales shock to the upside, the cautious tempo of bulletins to this point means that corporations should not betting on an enormous seasonal surge. This yr could also be extra about doing extra with much less,” stated Andy Challenger, senior vp at Challenger, Grey & Christmas.
The Nationwide Retail Federation (NRF) predicts U.S. vacation retail gross sales will develop between 2.9% and three.4%. That’s barely decrease than final yr’s acquire. All totaled, the group expects shoppers to spend between $5.42 trillion and $5.48 trillion this yr.
“Important coverage uncertainty is weighing on client and enterprise confidence,” NRF president and CEO Matthew Shay stated.
Analyst surveys again that considering up. A survey of 367 U.S. shoppers by Gartner discovered that 40% of customers count on to see fewer reductions this yr and 75% count on to must spend extra to get presents for buddies and family members attributable to larger costs at retailers. PricewaterhouseCoopers, in the meantime, stated over 80% of shoppers plan to chop again on seasonal spending over the following six months.

