On the heels of its intriguing Tremendous Bowl advert, AI.com is garnering all types of curiosity—a lot, in actual fact, that the company’s website crashed as Tremendous Bowl viewers scrambled to see what the corporate no one has heard of was all about.
The brand new AI platform, based by Crypto.com CEO and cofounder Kris Marszalek, reportedly spent a whopping $85 million on the Tremendous Bowl spot, solely to garner such a heavy quantity of visitors that he had to post on X: “Insane visitors ranges. We ready for scale, however not for THIS,” adopted by three fireplace emoji.
That 30-second commerical, which ran in the course of the coveted fourth-quarter advert slot, inspired followers to go to the location and create an AI deal with, lured by the promise it could “carry out real-world duties for the great of humanity.”
What precisely does that imply? Based on the corporate’s press release: “With a couple of clicks, anybody can now generate a non-public, private AI agent that doesn’t simply reply questions, however truly operates on the consumer’s behalf—organizing work, sending messages, executing actions throughout apps, constructing tasks, and extra,” the corporate stated.
The corporate additionally asks individuals to “join now to assert your distinctive ai.com/username,” which requires getting into bank card info to allegedly “confirm that you just’re a human” as a way to safe a deal with.
Quick Firm has reached out to AI.com for extra particulars on why a bank card is required for verification.
Nevertheless, many who scrambled to the location have been left with extra questions than solutions. One X consumer wrote: “I’m on the location nevertheless it’s not clear what http://ai.com presents!”
On Meta’s Threads, consumer hridoyreh posted: “Why and for what precisely do I want so as to add a card for my AI.com username? Is that this how they need to recuperate the $70 million they spent?” To which one consumer replied: “Bumped into that this morning and was a giant NOPE from me.” And one other commented: “Actually no thought what that web site / product does.”
Marszalek reportedly purchased the area for $70 million, which is estimated to be “the only largest area buy in historical past,” in accordance with the corporate, as reported by the Financial Times.
Based on AI.com’s launch, the corporate’s “key differentiating function is the agent’s skill to autonomously construct out lacking options and capabilities to finish real-world duties. … Such enhancements will subsequently be shared throughout hundreds of thousands of brokers on the community, massively rising the utility of every agent for ai.com customers.”
It additionally stated customers will quickly have the ability to deploy their agent to do a spread of actions, like buying and selling shares, automating workflows, organizing and executing every day duties with their calendar, and even updating their on-line courting profile—all whereas remaining personal, permission-based, and totally beneath the consumer’s management.

