Jesse Itzler and Devon Levesque on the Mad Fun of Runningman

Each week on our present, How Success Happens, I get to speak to unimaginable individuals who accomplish wonderful issues within the face of nice obstacles. Most entrepreneurs want they may keep away from large obstacles, however others search them out.

Such is the case for Jesse Itzler and Devon Levesque, the one-two punch behind the epic Runningman Festival, a three-day well being and wellness occasion that’s equal components grownup summer time camp, enterprise networking, social gathering, and athletic race. (Tickets can be found here.)

For the previous 35 years, Itzler has cemented his standing as a game-changing entrepreneur, founding and promoting corporations like Marquis Jet and Zico Coconut Water. He is a bestselling writer and speaker — and a man who likes to run 100-mile ultramarathons in his spare time.

Levesque constructed and bought diet model Promix for 9 figures, and does issues like finishing a marathon-length bear crawl when he’s not constructing new corporations.

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The 2 describe Runningman as a form of Disneyland the place well being and wellness meet enterprise. There are motivational audio system, breakout periods, and on the second day, they put the “working” in Runningman. Attendees have entry to a one-mile loop for eight hours that they’ll use nonetheless they select — some stroll a mile, take a yoga class, then stroll one other mile. Others run 5Ks, 10Ks, and over the past two years, some have used the time to finish ultramarathons. “It is about getting no matter you need out of it, assembly individuals on the market, constructing friendships and even making offers,” says Itzler.

I spoke with Itzler and Levesque about their wild pageant, and the enterprise and life classes they’ve discovered from pushing their our bodies to their outer limits. Hearken to our complete dialog right here or watch it above, and browse under for 3 success takeaways.

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Proceed to redefine success for your self. In his 20s and 30s, Jesse says success was all about “making an attempt to be richer than the following man,” however now’s says it means determining what buckets are crucial to you — household, well being, philanthropy, enterprise — and striving to do no matter you may to be pretty much as good as you may in these areas you actually care about.

Perceive that bodily ache can carry psychological well-being. Devon says that pushing his physique to its bodily limits brings a way of calmness to his mind, permitting him to “strategy the world in a greater approach” and “stops me from making chaotic selections.” He says it has made him stronger when going through any impediment in his life. “You study that ache is short-term.”

Begin with enjoyable, and success will comply with. Planning Runningman is not like some other enterprise endeavor. “We have by no means talked about how to make more cash — our conversations are ‘Is there a approach to have an ice skating rink there in the midst of summer time in Georgia? Have you learnt 50 individuals on stilts that may do a Slip ‘n’ Slide? Our conversations are insane!”

Quick info

• Devon holds a world report for performing the very best altitude backflip, which he did on the peak of Mount Everest.
• Jesse wrote “Go, New York, Go!”, the theme track for the New York Knicks that has been performed since 1993.