LinkedIn CEO: Our AI Writing Tool Isn’t Very Popular

An AI tool on LinkedIn has failed to realize traction with the platform’s over one billion members.

LinkedIn CEO Ryan Roslansky, who has led the corporate for the previous 5 years, instructed Bloomberg final week that LinkedIn has an AI writing software that polishes posts written by members earlier than they hit publish. The AI characteristic provides LinkedIn customers the choice to faucet into AI-generated ideas to enhance their writing.

The one downside? “It isn’t as common as I assumed it could be,” Roslansky instructed Bloomberg.

There is a clear purpose why. Roslansky, who has overseen the corporate because it has grown from $7 billion in annual income in 2019 to nearly $17 billion in income in 2024, defined that LinkedIn members may face backlash for posting one thing AI-generated. Different members may name somebody out if a publish got here throughout as AI-generated, and the label may tarnish the individual’s status on the platform and their “skill to create financial alternative,” Roslansky stated.

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LinkedIn, in contrast to different social media platforms like X and TikTok, is a “your resume on-line” and “your skilled status typically,” which implies that the bar is way increased for posts to come back throughout as genuine, Roslansky stated.

“In case you’re getting referred to as out on X or TikTok, that is one factor,” Roslansky instructed Bloomberg. “However if you’re getting referred to as out on LinkedIn, it actually impacts your skill to create financial alternative for your self.”

Despite the fact that AI writing instruments will not be common on LinkedIn, they do come in useful internally. Roslansky disclosed that he makes use of Microsoft Copilot’s AI writing ideas for emails he sends to his boss, Microsoft CEO Satya Nadella.

^{LinkedIn CEO Ryan Roslansky. Photographer: Bryan van der Beek/Bloomberg through Getty Photos}

AI expertise are in excessive demand among the many 15 million jobs featured on LinkedIn at any given time. Roslansky stated that previously 12 months, there was a sixfold enhance within the variety of jobs that require AI-related expertise. On the identical time, the variety of members including AI expertise to their profiles has grown twentyfold.

Corporations are additionally turning to AI to assist overview purposes. A Resume Genius survey from March of 1,000 hiring managers reveals that just about half are utilizing AI to assist display resumes and job purposes.

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In the meantime, employers are cracking down on AI use amongst candidates. A TopResume survey carried out in Could of 600 U.S. hiring managers discovered that one in 5 mechanically reject AI-written resumes, and over a 3rd can spot an AI-created resume in beneath 20 seconds.

Even Anthropic, a $61.5 billion AI startup that advertises its Claude chatbot as skilled in writing, asks candidates to write their materials themselves with out the assistance of AI.

Edward Kaye, a recruiter for PCI Pharma Companies, wrote on LinkedIn final 12 months that recruiters “can inform if a resume was created by AI.” They search for clues like formatting, lack of personalization, and language use, he defined.

“Do not get a false sense of safety and go away it as much as AI,” Kaye wrote. “We’re in search of genuine paperwork written by actual individuals about their real-life expertise.”