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    Home»Tech News»Musk’s Twitter Takeover Offers Trump a Blueprint
    Tech News

    Musk’s Twitter Takeover Offers Trump a Blueprint

    The Daily FuseBy The Daily FuseJanuary 30, 2025No Comments5 Mins Read
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    The e-mail landed in workers’ inboxes with the topic line: “Fork within the Highway.” The message within the electronic mail was stark: Settle for a sweeping set of office modifications or resign.

    That was the note that hundreds of thousands of federal workers acquired round 5 p.m. on Tuesday. It echoed an analogous message that 1000’s of staff at Twitter obtained from Elon Musk in late 2022 after he purchased the corporate.

    Mr. Musk has introduced his takeover techniques from Twitter to the federal authorities, the place he’s grow to be an in depth adviser to President Trump and is working the cost-cutting initiative known as the Division of Authorities Effectivity. The administration is already eliminating range initiatives, testing engineering prowess and demanding federal worker loyalty, maneuvers Mr. Musk embraced to slash his social media firm’s finances and operations.

    The Tuesday electronic mail, despatched by the Workplace of Personnel Administration, was the most recent instance of the billionaire’s fingerprints, right down to the topic line — the identical as his 2022 buyout provide to Twitter workers.

    “It’s a knife-at-your-throat feeling,” mentioned Rumman Chowdhury, a former Twitter government who left the corporate, which is now generally known as X, after Mr. Musk’s takeover. “The uncertainty is wild.”

    Mr. Musk and a spokeswoman for his authorities cost-cutting initiative didn’t instantly reply to requests for remark.

    Mr. Musk has beforehand mentioned he expects to slash $2 trillion from the federal finances. Between 5 and 10 p.c of federal staff had been anticipated to simply accept the exit packages provided on Tuesday, “which may result in round $100 billion in financial savings,” Mr. Musk’s political motion committee, America PAC, mentioned in a submit on X.

    Mr. Musk, who additionally leads Tesla and SpaceX, has enlisted the assistance of a workforce of loyalists to evaluate businesses and make cuts, the identical factor he did through the Twitter takeover.

    Steve Davis, the pinnacle of Mr. Musk’s tunneling startup, The Boring Firm, helped oversee cost-cutting at Twitter and now leads DOGE. Brian Bjelde, a longtime human assets government at SpaceX who additionally helped through the Twitter takeover, is now an adviser to the Workplace of Personnel Administration.

    Michael Grimes, a prime banker at Morgan Stanley who helped lead Mr. Musk’s Twitter acquisition, is expected to take a senior job on the Commerce Division.

    One among Mr. Musk’s software program engineers at Tesla, Thomas Shedd, was named the pinnacle of “Know-how Transformation Providers” on the Basic Providers Administration, which helps handle federal businesses. Mr. Shedd promptly employed a Musk tactic: asking for proof of engineers’ technical chops.

    Mr. Shedd requested for engineers to enroll in classes through which they may share “a latest particular person technical win,” in response to an electronic mail despatched to greater than 700 workers on Tuesday evening and considered by The Instances.

    “These classes are a chance to know extra deeply the varieties of experience we have now,” Mr. Shedd mentioned in his electronic mail, which emphasised his “hours on the manufacturing facility flooring” at Tesla.

    Only a day after buying Twitter, Mr. Musk demanded engineers print out and share code they’d written for the corporate’s varied merchandise.

    Mr. Musk additionally labored rapidly to undo range initiatives on the social media firm — a transfer echoed by Mr. Trump’s flurry of government orders his first week in workplace, which eradicated range and inclusion efforts within the federal authorities.

    “These applications divided People by race, wasted taxpayer {dollars}, and resulted in shameful discrimination,” in response to emails despatched to federal staff considered by The Instances.

    After shopping for Twitter, Mr. Musk slammed earlier administration’s makes an attempt to foster range, sharing a video through which he mocked shirts made for the corporate’s Black worker group. Below his management, the corporate lower funding for worker useful resource teams, and took down a mural celebrating the Black Lives Matter motion in its San Francisco workplace, in response to two former workers.

    One among Mr. Musk’s go-to techniques for reducing prices at Twitter was decreasing the corporate’s actual property footprint. He stopped paying rent for varied workplace areas around the globe, resulting in evictions from a number of services, together with in Seattle and Boulder, Colo.

    The Basic Providers Administration can be concentrating on actual property for cost-cutting. Stephen Ehikian, a former tech government and Trump appointee, instructed staff in an electronic mail on Tuesday considered by The Instances that two of the company’s properties could be listed on the market whereas three leases had been terminated. The transfer would save about $11 million and was a “first step” in slashing actual property expenditures, in response to the e-mail.

    Whereas Mr. Musk finally reworked Twitter, decreasing employees by 80 p.c and minimizing its actual property footprint, its enterprise has declined. Advertisers have fled the location in droves, and not less than one investor, Constancy, estimates the corporate is now price 72 p.c lower than the $44 billion he paid for it.

    “Our consumer progress is stagnant, income is unimpressive and we’re barely breaking even,” Mr. Musk wrote in an electronic mail to X workers earlier this month, which was considered by The New York Instances and beforehand reported by The Wall Street Journal. “We must be quicker, extra modern and relentlessly targeted.”

    Mr. Musk on Tuesday night resurfaced one of his 2024 posts on X, showing to reference the “fork within the highway” electronic mail to federal workers, which demanded that they be “dependable, loyal, reliable” and “try for excellence.”

    Some authorities staff wish to former Twitter workers for steering.

    A number of federal workers circulated online posts from Dr. Chowdhury providing recommendation about how to answer a Musk takeover. Others contacted Shannon Liss-Riordan, an employment lawyer who’s suing Mr. Musk on behalf of former Twitter staff.

    “Elon clearly thinks he realized from Twitter how you can decimate a office and he’s making an attempt to roll out the identical playbook with the federal authorities now,” Ms. Liss-Riordan mentioned.

    Theodore Schleifer, Ana Swanson and Maureen Farrell contributed reporting.



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