In November, Apple laid off dozens of sales employees in a fairly sudden transfer for the tech big. Apple is the uncommon tech firm that has steered away from mass layoffs, significantly amongst its friends within the trillion-dollar membership. The layoffs “got here as a shock” for individuals who misplaced their jobs, in keeping with a Bloomberg report—and so they impacted some staff who had been with the corporate for many years.
The post-pandemic job market has come to be outlined by layoffs, in tech and past: A Glassdoor analysis finds that there was a peak in 2023, however layoffs have since continued at a extra frequent cadence relative to the years prior. A wide range of sectors have been hit arduous—and outstanding employers like Verizon, Starbucks, and UPS have gone by way of a number of rounds of cuts this yr alone, slashing hundreds of jobs.
However the tech trade has been uniquely reliant on layoffs as firms have gone by way of durations of overhiring and fluctuating priorities, with the speedy emergence of artificial intelligence now upending the sector.
Since 2022, tech employers have laid off upwards of 700,000 employees, in keeping with the tracker Layoffs.fyi. Apart from Apple, which has carried out a handful of extra targeted cuts lately, the Large Tech firms—specifically Amazon, Meta, Google, and Microsoft—have laid off tens of hundreds of staff over the past three years.
“There are simply so many new grads popping out, attempting to enter the tech trade, and so they really feel just like the promise of a high-paying job in tech is simply not likely being fulfilled,” says Daniel Zhao, Glassdoor’s chief economist and director of financial analysis.
All this has led to a difficult surroundings for tech employees who’re searching for new jobs and new graduates who’re looking for their footing. Within the final 20 years, Large Tech jobs held a sure cachet for millennial information employees who had been beginning their careers. The sprawling campuses and free meals had been interesting, after all, however firms like Google additionally imbued their work with goal and appeared to ensure skilled success.
However as layoffs have roiled the trade, it appears as if the tech jobs that had been as soon as hailed as steady and fascinating might now not be a certain wager for employees.
“Sadly, layoffs aren’t actually a final resort response anymore,” says Brett Coakley, the principal govt coach at profession consulting agency Shut Cohen. “They’ve change into extra of an annual planning instrument. These employees that thought they had been insulated are realizing that status doesn’t actually present the safety that they’re used to.”
The dream job has modified
For years, these tech firms have promised each beneficiant salaries and job safety alongside lavish perks. Between recurring layoffs and strict return to workplace insurance policies, nonetheless, one thing appears to have shifted—and it’s not simply that the perks have dried up.
Many massive tech employers employed aggressively in the course of the pandemic, solely to show round and lay off employees not lengthy after. Firms like Amazon pressured staff to return to the office 5 days per week—in some instances requiring that they relocate.
The rise of generative AI can also be radically reshaping tech firms, with lots of them making multi-billion-dollar investments and courting high expertise. Pc science graduates are discovering it harder to land entry degree jobs—partially as a result of these roles are steadily being automated. Some firms, like Salesforce, have already changed sure employees with AI, whereas others have warned that job losses are on the way in which and that staff need to meet the moment and undertake AI expertise. Mark Zuckerberg noted earlier this year that AI might supplant mid-level engineers at Meta, whereas Amazon CEO Andy Jassy has said staff who “change into accustomed to AI” could have “excessive affect” and “assist us reinvent the corporate.”
(Whether or not AI will really cull jobs at a speedy clip is nearly irrelevant, although it seems like firms are reticent to call the opposite points driving their enterprise woes—amongst them immigration coverage and tariffs.)
The result’s employees have change into extra hesitant to stake their careers on a Large Tech job, Coakley says.
“We see that people which might be coming into their early profession have that very same symptom,” he says. “‘Why would I’m going into this factor that isn’t steady? I can do a gig function, or I can do one thing that’s somewhat extra skills-based.’ Or: ‘Why do I must go to a four-year faculty to get this diploma if I’m not going to get a job?’ We’re getting a whole lot of that sentiment.” Some employees who’re early of their careers are taking a look at smaller firms or attempting to bolster their AI abilities for when the pendulum inevitably swings again and Large Tech begins hiring once more, in keeping with Coakley.
Zhao argues that the high-paying job in tech nonetheless has its attract, although it feels more and more out of attain for some new entrants to the trade. The variety of employees who’ve been unemployed for over six months has ticked up as hiring has slowed—and college-educated employees now comprise a greater share of them.
“These Large Tech firms are nonetheless very engaging jobs,” Zhao says. “When you ask any new grad, ‘Do you need to go work at Google?’ I feel most of them would nonetheless say sure. It’s only a query of the way you really get your foot within the door.”
What this implies for tech employees outdated and new
It’s not simply individuals early of their profession who’re reevaluating the place they need to work. The present local weather has revealed that tenure and seniority received’t essentially protect your job, significantly when firms are chasing AI expertise. For older staff who constructed their careers at Large Tech firms, the unease permeating the tech sector has sparked questions on how lengthy they’ll count on to stay of their jobs.
“We had a whole lot of people firstly of the yr coming to us after a layoff,” Coakley says. “In order that they didn’t see it coming, or they weren’t anticipating it. [Now] I’ve began to see a whole lot of that different finish of the spectrum, the place individuals are being proactive and saying, ‘I don’t know if that is going to be right here for me in six months.’”
Specialists typically say layoffs have a transparent impact on firm tradition, and Glassdoor’s analysis helps this concept: The quantity of Glassdoor evaluations surge by over 40% within the week following a layoff, and so they proceed to be referenced in evaluations months later. Zhao factors out that some firms search to keep away from the destructive consideration and press protection that accompanies a mass layoff by making smaller, extra frequent cuts.
However tech employees can nonetheless see what’s taking place, and Coakley says a few of them are taking preemptive steps to carve out a brand new path.
“The mid- to senior-level [employee] has actually form of constructed their identities inside of 1 company,” he says. “They’ve lived inside that bubble of Large Tech, however now that the bubble is form of thinning, they’re asking themselves: Who am I outdoors this firm?” Coakley has discovered that some senior staff at the moment are interested by fractional roles, or startups that offer more work-life balance.
“Individuals are realizing that they’ve been counting on companies for stability,” he says, “and that’s now not viable.”
Amid a troublesome hiring market, even employees who’ve soured on their Large Tech jobs could also be scared to make any drastic strikes. However that might change when the market finally turns round—to the detriment of those employers.
“If we see the steadiness of energy shift again in direction of staff and away from employers, then a whole lot of this could change,” Zhao says. “And to some extent that’s a danger that employers ought to be taking note of as effectively.”
The tradition of Large Tech might have modified, however employees have additionally modified accordingly, rising extra emboldened by the upheaval of the final 5 years—and the conclusion that their employers are not any totally different than their friends throughout company America.
“I feel the truth that employees really feel so caught proper now,” Zhao says, “signifies that as soon as the job market opens up once more, all of these employees are going to hit the door.”

